Elan Primetime Skis World Premiere

Elan started the carving revolution in the mid 1990?s, now see how Elan?s new Primetime skis continue the carving revolution, by taking the fun on groomed slopes to the next level.

Primetime skis combine new technology, state of the art construction and a youthful design philosophy, to bring you a new ski collection, that brings the fun back to carving.

The new skis are designed to give every skier more natural control in the turn, regardless of skiing ability. Watch the launch movie and find out how!

00:00 Introduction
02:42 Product developement
04:17 Technology
06:03 Design
08:23 Testing